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Karen Lawrence

 

Greater Minneapolis, St. Paul Area

kklaw21@yahoo.com | 952.210.8745

 

PROFILE

 

Accomplished, professional, creative marketing copywriter with nearly 20 years of experience in retail writing for print media and online.

 

WORK EXPERIENCE

 

 

Freelance

2010 - present

 

_Schroeder Baking Company                                     _Jewelers Service Company

_Anvil & Co.                                                                    _Landscape Direction

_Linda Shober Designs & Images                              _Official Costumes

_Birch Grove School                                                     _Taymark

_Friends of Allemansratt                                             _Blue Ox MPLS

_Osceola Chamber of Commerce                             _thesaintcroixvalley.com

_Osceola Community Health Foundation/Osceola Medical Center                                           

 
Taymark

2003 - 2010

 

_Worked as a copywriter to write and edit original copy in order to generate retail sales for
  several brands.

 

_Produced product copy for multi-channel markets including print ads, e-mail blasts, SEO
  copy, brochures, catalog, magazine, business letters, internal communication and other
  marketing
collateral.

 

_Collaborated with teams of marketing and merchandising personnel, business leaders,
  graphic
designers and photographers to create innovative, on-trend campaigns in a
  fast-paced
environment.

 

_Served as editor of a nationally distributed magazine, leading a team of copywriters and
  graphic designers in creative development from conceptual phase to completion.

 

 

 

 

EDUCATION

 

_University of Minnesota | Class of 2000 | B.A. English | Minor in Journalism/PR

 

_University of St. Thomas | Prerequisite Courses | Women's Soccer & Basketball Teams

 

ADDITIONAL SKILLS

 

_Intermediate graphic design

_Photo shoot direction

_Interview

_Press Release

_SEO Copy

SOFTWARE

 

_Adobe InDesign

_Adobe Illustrator

_Microsoft Word

_Microsoft Excel

2010 - present

2010 - present

Education

 

University name. Click to edit me.

2010 - present

 

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

 
University name. Click to edit me.

2010 - present

 

I'm a paragraph. Click here to add your own text and edit me. It’s easy. Just click “Edit Text” or double click me to add your own content and make changes to the font. I’m a great place for you to tell a story and let your users know a little more about you.

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